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Become a strategic design resource in your organization

The Strategic Designer:
Tools and techniques for managing the graphic design process

How do designers deal with the increasing complexity of graphic design problems?

What skills do graphic designers need to be competitive in the future?

How do graphic designers become co-creators with clients and audiences? 

How do graphic designers prove their value to business?

The answer to many of these questions can be found within the phases of a well defined graphic design process. Based on over 100 interviews with designers, researchers and educators, The Strategic Designer provides an overview of design best practices.

Published by F+W Media and HOW Design. Available Winter of 2011.